"The fun face to face game play and the digital features included with most of Hasbro's Zynga games will surely be a huge hit this holiday season!"įor more information, visit: Hasbro will launch eight new Zynga games in 2012 in the U.S., including: “Hasbro's new games bring popular Zynga brands to life, offering fans a unique new gaming experience," said Laurie Schacht, Toy Insider Mom and contributing toy editor at Woman's Day. “Our hope is to enhance relationships through play through our web and mobile social games and now with the new games from Hasbro, we can make those connections even stronger for our players.” “We are proud to team up with Hasbro and excited for our players to experience their favorite Zynga games in a new way,” said Barry Cottle, Executive Vice President, Corporate and Business Development, Zynga. “Gaming brings people together, especially during the holidays, and we can’t wait to offer friends and families even more great options to play.” “We are thrilled to be working with Zynga to give their millions of fans an exciting experience with the Zynga games they love,” said Eric Nyman, Senior Vice President, Global Brand Leader, Hasbro Gaming. With purchase of Hasbro's FARMVILLE or CITYVILLE games, parents can redeem FARM CASH to keep their digital farms growing strong in Zynga’s FarmVille game or CITY CASH to continue their building adventures in Zynga’s CityVille game. With purchase of Hasbro’s Zynga WORD WITH FRIENDS or WORD WITH FRIENDS LUXE games, players get access to a bundle of digital features, including Word-O-Meter, The Count and Tile Pile to boost their online or mobile Words With Friends experience.
Many of Hasbro’s Zynga FARMVILLE, CITYVILLE, and WORDS WITH FRIENDS games also include digital values to help enhance players’ online or mobile game play. With the new games, fans can choose from FARMVILLE inspired characters in the HUNGRY HUNGRY HERD game to see who can gobble up the most apples, race to build their dream cities in the CITYVILLE MONOPOLY game, play their best word combinations in the WORDS WITH FRIENDS game, and showcase their artistic abilities in the DRAW SOMETHING game.Įach of Hasbro’s Zynga games takes features and game play from Zynga’s digital games and transforms them into an engaging experience for family and friends to share in person. Players in the roles of city managers will also need to cultivate beneficial relationships with neighboring cities.Hasbro, in collaboration with Zynga will bring some of the world's most popular digital game brands, such as Words With Friends, to life with a new line of games. "CityVille" play involves creating thriving cities while balancing the needs of virtual inhabitants and tending to jobs such as running businesses and harvesting crops. Test, or beta, versions of "CityVille" will be rolled out worldwide in coming weeks in English, French, Italian, German, and Spanish. The number of people playing Zynga games each month tops 225 million, according to the firm. More than 320 million people have played Zynga games since the San Francisco-based company was launched in 2007, according to its founder Mark Pincus. Zynga rocketed to success at Facebook, where people recruited friends to join them in online play and shared game accomplishments at the world's leading social network. "Instead of harvesting crops you're harvesting your neighborhood instead of clearing your friend's frontier you're working on a friend's franchise," Kelly said, referring to the title as Zynga's most social game to date.
The game challenges a player to build his or her dream city from the ground up and incorporates winning aspects of popular Zynga titles "FrontierVille" and "FarmVille." "CityVille is where Monopoly meets Main Street," said the game's general manager Sean Kelly.
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